![]() ![]() It can be used to show Ads inside the Android app that uses the AdMob service.Displaying Ads on YouTube and other Google Services.Showing Ads on Google : Google AdWords Ads show up when someone searches for services or products relating to your ad.As the need and budget for Online Advertising are increasing, AdWords is turning out to be more and more useful for marketers to find and reach out to correct customers.įollowing are some uses of Google AdWords: Google AdWords is one of the popular Digital Marketing tools. Now, just to be clear, when deciding what ad to show to a visitor, Google also looks at ad relevancy, user preferences, location, and some other factors, but typically, Bid Amount is a big factor. ![]() When the user clicks on your ad, he will be taken to your website, and you will be charged. If your bid is the most relevant in the competition, your ad will be shown. Meaning, if you want your ad to appear when someone searches for “Buy Laptops,” you will bid some amount, and it will be compared to other advertisers’ bids. In a nutshell, it works on a bidding basis. As the name suggests, most ad types on AdWords are textual with a headline and some descriptions with a link to the advertiser’s website. It works on a PPC or Pay Per Click basis here, you will only pay if a user clicks on your ads. Here, you can pay Google some amount of money to show your ads on Websites, Google, YouTube, and inside some apps using keywords. Now known as Google Ads for search, it is an online advertising platform. Digital marketing, conversion rate optimization, customer relationship management & others What is Google AdWords? ![]()
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